World Economic Forum
"During the past few days here, we've been able to do as much hustling for our cause as we probably will be able to achieve during the rest of the year." Peter Gabriel
Being a legendary rock star tends to make things a tad easier. It helps to open doors and gives you access to the media.
So if you are a human rights organisation like Witness, it obviously helps to have been founded by Peter Gabriel - and be taken along to an event like the World Economic Forum in Davos.
Read about Peter's visit to Davos to campaign for Witness